Will using HREFLang make me rank better?

It does not help with ranking a page that is not currently ranking in any language. However, if a global page or a a different country is ranking, using a HFREFLang element will make the replace the global page with the correct local language version page rank in the same position. Let me try to explain.

A common problem for companies is their global or US page ranks #1 in Australia rather than their actual Australian /au/product1.html page. This can happen for a number of reasons such as links and history. Using the HREFLang feature Google will detect the Australian page and then replace the US page with the same Australian page.


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